For what purpose would an organization use rate limiting in Zabbix notifications?

An organization would use rate limiting in Zabbix notifications primarily to reduce the volume of alerts sent. This mechanism allows you to control how often notifications are dispatched, ensuring that users are not overwhelmed by excessive alerts, especially during incidents when multiple triggers might fire in quick succession. By implementing rate limiting, Zabbix can aggregate alerts or delay notifications for similar events that occur in a specified timeframe, which leads to more manageable and relevant communication. This refined approach helps prevent alert fatigue, ensuring that critical notifications stand out and that users can respond effectively without being inundated with repeated messages.